Deyor Camps is India’s first & only chain of branded camps, providing an alternate outdoor accommodation for adventure travelling. Gurgaon-based Deyor Camp is a marketplace connecting campsites, lodges, cottages with customers interested in booking alternative accommodation. The startup is backed by Deyor Rooms, an aggregator of budget hotels founded by Chirag and Dheeraj in October 2015. Their goal is to provide unique accommodations in unique offbeat locations, for those who are tired and bored of staying in hotels and want to live life outdoors. Deyor Camps is present in more than 60 locations across the country with more than 140 camp sites under our brand name.
Deyor Camp has set up over 100 campsites across more than 40 locations, including Ladakh, Dharamshala, Rajasthan, Lonavla and Munnar, and will push it up by 70 more by the end of this year. The company provides tents, Wi-Fi, food, transportation and other leisure activities at these campsites. The company claims that its cluster managers are always on the ground across cities to ensure quality of the location, food and basic amenities. Currently, the startup is planning to explore in Northeast region with its 15 members team.
Undoubtedly, the experience in building Deyor Rooms (which is also in travel space) helped the team deal with the initial hiccups with Deyor Camps. They have received a number of queries from land owners across the country through social media to help them set up campsites on their properties and thus help monetize their assets.
Recently, the startup has raised $500,000 from a clutch of angel and early-stage investors. The recent funding round has seen a participation of angel investors, Nitin Passi, Manickam Mahalingam and Rajesh Arora, early-stage investment firm Udaan Angel Partners and Arkas Industries, as well as existing investor, London-based investment firm Redcliffe Capital. The startup is planning to automate the whole website, allow users to discover the campsites by location, accommodation options, verify campsites and book in real time and find amenities.
Deyor Camp has earned a revenue of INR 45 lakh in the first quarter of its operations, with a gross margin of INR 6.5 lakh. It has sold to over 3,500 customers and it charges a percentage on every transaction. The startup has an order book of INR 1.2 crore, gains a margin of 18 percent per transaction, and is expecting the figure to go up to 22 per cent by 2017. It plans to open 200 campsites that will charge INR 1,000-4,000 per person per night.