The clothes that you wear speak a lot about you as a person and make an impression on the other person. Most of us spend time in trial rooms to check the fitting before buying them. Having an option to get customized clothes according to your specific requirements, not only helps get the clothes that fit you but also enables you to have the choice to design your clothes too. At present, there are not too many online retailers who offer such service. eShakti, an online women’s apparel retailer gives you the choice to customize your clothes.
eShakti is an international fashion design company that makes customized clothes. This Chennai based company founded in the year 2001, offers both style and fit customization for women in various sizes. eShakti is of the belief that all women have the right to wear affordable fashion that is made for them and gives them the absolute best look.
eShakti offers you the choice to buy clothes as shown in the standard sizes or customize them according to your specific size with your selection of neckline, sleeve and length making it easy, fast and affordable.
eShaki’s Business model
eShakti’s business model is based on personalized marketing, viral marketing and relationship marketing. The company’s rapid growth can be attributed to the amazing response from its repeat customers and numerous word of mouth recommendations around the blogosphere, the company’s rapid growth appear to have been from repeat customers and numerous word of mouth recommendations around the blogosphere.
eShakti has received funds amounting to $19.85 Million in 3 Rounds from four investors until date. Its most recent funding came in September this year worth $1.35 Million.
Founder of eShakti
B G Krishnan, Founder and CEO
Mr. Krishnan is the founder and CEO of eShakti. He is a graduate in B.Sc. and an MBA from Loyola College, Chennai and Jamnalal Bajaj School of Management Studies with specialization in Marketing.
eShakti’s Successful Journey So Far
eShakti ranks among the 100 most innovative companies in the world for the year 2015 by the Internet Retailer. The company began as a small website offering basic cottons and modestly embellished pieces. EShakti, the brainchild of B.G. Krishnan who, along with two angel investors, launched the business. eShakti has design teams based in New York, California and India offering a diverse fashion perspective to its customers.