Ford’s ‘Go Electric’ approach in Europe to focus mainly on hybrids

Things are changing and so is the technology in the auto sector as more and more automakers are moving towards electric vehicles and same is the case with Ford. At the Go Further event in Amsterdam, the company announced its vision for electrification which would include 16 vehicles – eight of which would hit the road by the end of this year.

This latest announcement brings to light Ford’s plans for Europe which is in line with its plans for North America and the main aim of the company is to focus on hybrids. In a separate event on Tuesday, Ford unveiled its latest version of the Escape, a model which is slated for launch in the North American market in 2020.

Ford’s Europe strategy that includes a couple of all-electric vehicles, namely the Mustang-eseque SUV,  and will be led by Stuart Rowley, who took over as vice president on April 1.

In a sign of things to come, most of the vehicles on show at the Ford of Europe event on Tuesday featured either hybrid or plug-in hybrid vehicles, as reported by TechCrunch. Two of these vehicles on display -a plug-in hybrid Explorer SUV and the new plug-in hybrid Tourneo made their debut at the Go Further event.

The event also featured a plug-in hybrid variant of Ford’s new mid-size Kuga SUV and the new Fiesta EcoBoost Hybrid and Focus EcoBoost Hybrid models. The Focus EcoBoost Hybrid model also features mild-hybrid technology for optimized fuel-efficiency.

The automaker’s main aim at the event was to showcase its plan for the commercial end of the market as the company is thinking of bringing with plans to bringing an all-electric Transit van to Europe by 2021. The automaker is also bringing a plug-in hybrid version of the transit van by the end of this year.  This plug-in hybrid will have a 13.6 kWh lithium-ion battery pack and Ford’s 1-liter EcoBoost gas engine, which acts as a range extender.

The company also announced that the Mustang-inspired electric vehicle will not only be for the North American market and will travel a distance of 600 km in a single charge when it will be launched in 2020.

Source: TechCrunch

Image: Shutterstock

Ford’s ‘Go Electric’ approach in Europe to focus mainly on hybrids
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